Last Updated: November 6, 2025
This Privacy Policy outlines the terms under which Well Aura Store collects, stores, uses, processes, and protects users’ information, in accordance with the General Data Protection Law (Law No. 13.709/2018 – LGPD).
1. Information Collected
We collect the following personal information, as applicable:
- Cookies and Browsing Data: Information about how you interact with our website, preferences, visited pages, time spent, and selected settings.
- Analytics Data: We use tools such as Google Analytics to collect statistical and aggregated navigation data in a pseudonymized manner.
2. Use of Information
The collected information may be used for the following purposes, based on Article 7 of the LGPD:
- To execute contracted services and fulfill obligations arising from the contractual relationship;
- To personalize and improve the user experience;
- To process payments and provide customer support;
- To analyze usage trends and behavior on the website for continuous improvement (legal basis: legitimate interest – Art. 7, IX);
- To comply with legal and regulatory obligations (Art. 7, II).
3. Legal Basis (LGPD)
The processing of personal data is based on the legal grounds provided in Article 7 of the LGPD, including:
- User consent (Art. 7, I);
- Compliance with legal or regulatory obligations (Art. 7, II);
- Execution of a contract or pre-contractual procedures (Art. 7, V);
- Exercise of rights in judicial, administrative, or arbitral proceedings (Art. 7, VI);
- Pursuit of the controller’s legitimate interests (Art. 7, IX).
4. Information Sharing
Your data may be shared with:
- Service providers who assist in website operation and the execution of contracted services;
- Google Analytics, for the collection of aggregated and pseudonymized browsing statistics;
- Public authorities, when required by legal obligation or court order (Art. 7, II and VI).
5. Cookies and Similar Technologies
We use cookies and similar technologies, as permitted by law, to enhance your browsing experience. You can manage cookies through your browser settings.
6. Your Rights
In accordance with Articles 18 and 20 of the LGPD, you have the following rights regarding your data:
- Confirmation of data processing;
- Access to your personal data;
- Correction of incomplete, inaccurate, or outdated data;
- Anonymization, blocking, or deletion of unnecessary or excessive data;
- Revocation of previously granted consent (Art. 8, §5).
7. Data Security
We adopt appropriate technical and administrative measures to protect your personal data, in accordance with Article 46 of the LGPD. However, no system is entirely infallible, and we cannot guarantee absolute security.
8. Data Retention Period
Your data will be stored only for as long as necessary to fulfill the purposes described in this policy or as required by law.
9. International Transfers
Your data may be transferred to servers located outside Brazil, in compliance with the safeguards required by Article 33 of the LGPD.
10. Changes to This Policy
We reserve the right to modify this Privacy Policy at any time. The most recent version will always be available on this website with the date of the latest update.
11. Contact
For questions or requests related to this Privacy Policy or the processing of your data, please contact us a criativarvd@gmail.com